Turisme de Barcelona wins the Silver Dolphin at the Cannes Corporate Media & TV Awards

09-06-2022 | Turisme de Barcelona

 Turisme de Barcelona presents “The gastronomic revolution lives on in Barcelona”, a new nationwide and worldwide promotional campaign that aims to relaunch Barcelona as a key destination that showcases culinary excellence, and to boost the economy of visitors and the restaurant sector by highlighting the values of fine dining, such as innovation, talent and creativity.

The campaign will focus on established, highly prestigious restaurants, while emphasising the fact that Barcelona has become a test bed for many young chefs who are open to influences from around the world and committed to using local produce.

“The gastronomic revolution lives on in Barcelona” focuses on the four core areas in which Barcelona excels in its food offering, and highlights the values of fine dining in sustainability and innovation:

1. Brilliance and innovation
2. Respect for tradition while looking to the future
3. Sustainability
4. Produce (local and seasonal)

food as a strand to convey a specific and authentic lifestyle and a return to its roots, where the revolution entails a commitment to quality and locally sourced produce, with respect for traditions, a search for a simple life and an authentic and rewarding experience.